Habeo is the asset system of record for higher education — an IT asset management platform built to replace ServiceNow ITAM at universities, with Workday integration, GASB 34/35 compliance, and continuous device data from Jamf, Intune, and Google Admin. We're looking for a Business Development Representative to help grow our pipeline of university IT, procurement, and finance leaders considering a move off legacy ITAM systems.
As a BDR, you'll be the first point of contact for prospective institutions, qualifying inbound interest and proactively identifying universities that are good fits for Habeo. You'll work closely with the founders and go-to-market team to book qualified demos and keep the pipeline healthy.
This role is 100% remote. Habeo is remote-first and accepts applicants located anywhere in the world.
What you'll do
- Research and identify target accounts within higher education, focusing on IT, procurement, finance, and asset management stakeholders
- Conduct outbound prospecting via email, phone, and LinkedIn to generate qualified meetings
- Respond to and qualify inbound demo requests, gathering key details (endpoint count, Carnegie classification, current tools) to route to the founder-led demo process
- Maintain accurate records of prospect interactions and pipeline status in the CRM
- Collaborate with marketing to refine messaging and follow up on campaign-generated leads
- Meet or exceed monthly and quarterly targets for qualified meetings booked
What we're looking for
- 1+ years of experience in a sales development, business development, or similar outbound prospecting role, or a strong desire to start a career in SaaS sales
- Excellent written and verbal communication skills
- Comfort with cold outreach and handling objections professionally
- Organized, self-motivated, and able to manage a high volume of prospect activity
- Experience with CRM tools (e.g., Salesforce, HubSpot) or similar sales engagement platforms
- Genuine curiosity about higher education, IT operations, or B2B SaaS
Nice to have
- Prior experience selling to higher education, IT, or finance/procurement personas
- Familiarity with compliance or asset management concepts (e.g., ITAM, CMDB, GASB)
- Experience in a founder-led or early-stage go-to-market environment